Indian captain Virat Kohli remains a role model for the youth. Kohli, who keeps records of records on the field, is also setting records in the matter of business. Run machine Kohli remains on top for the third consecutive year in terms of 'Indian Celebrity Brand Value'.
According to a report by global advisory firm Duff and Phelps, in 2019, Kohli's brand value has increased to US $ 23.75 crore (about Rs 1692 crore) and has increased by 39 percent.
As per the title of Celebrity Valuation Study 2019, Indian captain Kohli is ahead of many Bollywood stars Deepika Padukone, Ranbir Singh and Shahrukh Khan.
Bollywood player Akshay is second in this list with a brand value of US $ 10.45 million.
Among the players, former Indian captain Mahendra Singh Dhoni is ninth with a brand value of US $ 42 million, Sachin Tendulkar at 15th and India's limited overs vice-captain Rohit Sharma at number 20.
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