In the Indian Premium Segment, Samsung is once again number -1 - VD

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In the Indian Premium Segment, Samsung is once again number -1

Moitrish Majumdar, Kolkata:


Samsung has once again become number one in the premium segment smartphone in India. In the first quarter of 2019, the company became India's number one premium smartphone brand The second is the …




Moitrish Majumdar, Kolkata:


Samsung has once again become number one in the premium segment smartphone in India. In the first quarter of 2019, the company became India's number one premium smartphone brand The second is the Chinese smartphone maker OnePlus. The special thing is that onePlus has consistently occupied No. 1 on the back of the previous three quarters, leaving Samsung behind.

According to market research firm Counterpoint, the company's latest flagship Galaxy S10 series is behind Samsung's success. According to the counterpoint report, Samsung is now number one in the premium smartphone segment in India, Apple is number one on the second and the third at number one.

According to a report by Counterpoint Research, the shipment of these three smartphone brands is less than 5% lower than the corresponding quarter last year. Because in the first quarter of 2018, their total shipments were 95%, but this time this figure is only 90%. The remaining 10% have companies like Hwage.

Counterpoint has said, 'People who are buying their second or third smartphone are already thinking about upgrading to premium segment. The second reason for growth in premium segment is installment plans and offers.

Counterpoint Research has said in a report that due to the success of the Galaxy S10 series and OnePlus 6T, premium segment has increased in India. It has also been said in the report that soon Apple will produce a large amount of its smartphones in India and this will save the company 20% of the import duty.

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